Third location in Karnataka
Mangaluru, 29 November 2025: Indriya, Aditya Birla Jewellery, strengthens its footprint in Karnataka with the launch of its new store in Mangaluru, continuing its journey of redefining retail jewellery in India. A key coastal and cultural hub, Mangaluru’s blend of tradition and modernity mirrors Indriya’s philosophy, where heritage craftsmanship meets contemporary design
Located in Bendoorwell, Mangaluru, Indian craftsmanship takes center stage at this newly launched Indriya store, blending culture with modern elegance. Inside, customers will find curated zones, including a dedicated karigari space and a showcase of over 28,000 designs. Through this launch, Indriya honors Mangaluru’s rich coastal culture and its deep-rooted connection to jewellery.
With this, Indriya extends its presence to a total of 39 stores nationwide. The brand’s expanding presence includes six outlets in Delhi; four each in Mumbai and Hyderabad; three in Pune; two stores each in Ahmedabad, Jaipur, Patna, and Bangalore; and one store in key cities such as Indore, Jodhpur, Surat, Vijayawada, Bhubaneswar, Lucknow, Prayagraj, Kanpur, Agra, Gaya, Jammu, Chhatrapati Sambhajinagar, Chandigarh, and Mangaluru. Indriya deepens Indriya’s presence in southern India, reaffirming its vision to bring design-led jewellery experiences closer to customers across the region.
Mr. Sandeep Kohli, CEO, Indriya, said, “Mangaluru marks a meaningful addition to Indriya’s growing footprint in Karnataka. Inspired by the coastal city's vibrant culture and timeless grace, our collections celebrate the spirit of individuality and elegance. With this launch, Indriya continues to expand its presence across Karnataka, offering customers a distinctive jewellery experience through signature collections and exceptional craftsmanship”
Building on the trusted legacy of the Aditya Birla Group, Indriya strengthens its presence in Karnataka with the launch of its new store in Mangaluru, a city celebrated for its rich cultural roots.
About Indriya
Indriya, the jewellery brand from Aditya Birla Group, was launched in July 2024. Derived from the Sanskrit word for 'five senses,' Indriya embodies timeless elegance, unmatched craftsmanship, and a captivating sensorial experience. With an exquisite range of diamonds, precious gemstones, and artisanal gold, the brand offers jewellery that transcends traditional artistry and modern aesthetics. Indriya stores are more than just a jewellery store—it is the ultimate destination for bridal collection and celebrations of life’s most cherished moments. For brides-to-be, Indriya is a treasure trove of meticulously designed wedding jewellery, where each piece is a timeless heirloom, seamlessly blending tradition with modernity, ensuring every bride feels radiant on her special day. Beyond weddings, Indriya redefines jewellery as an expression of personal identity and artistry, cementing its position as the go-to destination for all occasions.
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